New name, Same game.
What’s in a name? Well, quite a lot, when you’re in our business. That’s why we’ve changed ours. From this day forward, JS3D will now be known as Kettle. A new name, a new studio, but offering the same inspirational creativity we always have.
We do great work with some of the world’s most famous brands, and we want the rest of the world to know about it. So, for us it’s important that our studio name stands for who we are. What we do. And how we’d like others to remember us.
It’s fair to say JS3D doesn’t really do that. Back in 2005, when Jules Stevenson founded the studio, things were different. He was freelancing, so it did what it said on the tin. But now we’ve evolved. Others walk among us. So JS3D no longer means anything. It sounds more like an energy drink than an studio. Which is why we’re now called Kettle.
Posted by Kettle on 24/05/2011 13:51:09 | with 5 comments